Investments WeDidn’t Make
![image](https://cdn.sanity.io/images/xzv7us05/production/a32f1164b87186237c05e4e20d2e3779744e08c4-1000x667.jpg?w=1000&h=667&auto=format)
Over the years, we have missed a huge number of “opportunities.” Some have been real losses. Other deals were unsuccessful and thus represent “bullets dodged.” Still others are “undetermined” and may later prove us to be either right or wrong. The stories below describe a range of the investments we didn’t make – for better or worse.
To protect the companies and other investors from our frank commentary, we have described them all under the fictitious name “Acme.” Clear investment mistakes are shown in Red, bullets dodged in Green, with “not sure yet” situations in Blue.
![alt](https://cdn.sanity.io/images/xzv7us05/production/3f8d628b4f0884b0e2346cc0567c98f100142402-1200x800.jpg?w=450&h=300&auto=format)
Acme Autonomous Truck Technology
![alt](https://cdn.sanity.io/images/xzv7us05/production/4431928c81bc645f59a0472553c5a9e3be14a7db-1200x800.jpg?w=450&h=300&auto=format)
Acme Digital Healthcare
![alt](https://cdn.sanity.io/images/xzv7us05/production/3b40beb6f878be986a8438facc4be633af91c4e8-1200x800.jpg?w=450&h=300&auto=format)
Acme Moldable Casts
![alt](https://cdn.sanity.io/images/xzv7us05/production/92bad6cf15ea61592f02767b0dd33d42538a5b20-1200x801.jpg?rect=0,1,1200,800&w=450&h=300&auto=format)
Acme Voice Analysis
![alt](https://cdn.sanity.io/images/xzv7us05/production/1c10edb14e5a7e2c61a96225c741c5dcef81d021-1200x800.jpg?w=450&h=300&auto=format)
Acme Electronic Health Records
![alt](https://cdn.sanity.io/images/xzv7us05/production/01ef0b82660307914d37d1493c508ab9947ed7b1-1200x800.jpg?w=450&h=300&auto=format)
Acme Latin Foods
![alt](https://cdn.sanity.io/images/xzv7us05/production/c4e8a707bf6bf94b7881c5d6b7399bba673fb6d9-1200x800.jpg?w=450&h=300&auto=format)
Acme Government Services
![alt](https://cdn.sanity.io/images/xzv7us05/production/2b42c494f7f213e6443221dc539200738f3e95fc-1200x800.jpg?w=450&h=300&auto=format)
Acme Blood Analytics
![alt](https://cdn.sanity.io/images/xzv7us05/production/3f8d628b4f0884b0e2346cc0567c98f100142402-1200x800.jpg?w=450&h=300&auto=format)
Acme Cider Beverages
![alt](https://cdn.sanity.io/images/xzv7us05/production/5dd35e17dc23add3f5992a50cd82d5760be14c89-1200x900.jpg?rect=1,0,1198,900&w=450&h=338&auto=format)
Acme Media Company
![alt](https://cdn.sanity.io/images/xzv7us05/production/890a66609a232003a3c63ea95a06fa4ed3fcb7cf-1200x1200.jpg?w=450&h=450&auto=format)
Acme Home Health Testing
![alt](https://cdn.sanity.io/images/xzv7us05/production/9beb1e037ffc4313ea76b1f5bf0071a2270d79f0-1200x800.jpg?w=450&h=300&auto=format)
Acme Health Care Kiosks
![alt](https://cdn.sanity.io/images/xzv7us05/production/94f0c06f36b63eb5e9af3d9c59a81ee7daf97d15-1200x800.jpg?w=450&h=300&auto=format)
Acme Smartphone Accessories
![alt](https://cdn.sanity.io/images/xzv7us05/production/0671cf95600d4ae349d32a64f698ba8a4a4d0ccb-1200x899.jpg?w=450&h=337&auto=format)
Acme Antibacterial Fabric
![alt](https://cdn.sanity.io/images/xzv7us05/production/8a055e0c233269dc4a078c2d82fe0366151068a3-1200x1090.jpg?rect=1,0,1199,1090&w=450&h=409&auto=format)
Acme Air Freight
![alt](https://cdn.sanity.io/images/xzv7us05/production/e0c4040a9b7e1cd9c318879e94c0887e29e3b0f7-1200x801.jpg?rect=0,1,1200,800&w=450&h=300&auto=format)
Acme Anti-Bacterial Spray
![alt](https://cdn.sanity.io/images/xzv7us05/production/5b558bd26994626036c5ee09a367b48273a0f99c-1200x801.jpg?rect=0,1,1200,800&w=450&h=300&auto=format)
Acme Tracking Technology
![alt](https://cdn.sanity.io/images/xzv7us05/production/4431928c81bc645f59a0472553c5a9e3be14a7db-1200x800.jpg?w=450&h=300&auto=format)
Acme Thin Film Therapeutics
![alt](https://cdn.sanity.io/images/xzv7us05/production/adbfeb7c30c2d027e59e4e539734e7cfac69f524-1200x900.jpg?rect=1,0,1198,900&w=450&h=338&auto=format)
Acme Women’s Health
![alt](https://cdn.sanity.io/images/xzv7us05/production/42edb87bbc9851bc19b232ca061e1168f496b757-1200x938.jpg?rect=1,0,1199,938&w=450&h=352&auto=format)
Acme IP Management
![alt](https://cdn.sanity.io/images/xzv7us05/production/782dca36d49cc0f395b36d4044dd46310344df21-1200x801.jpg?rect=0,1,1200,800&w=450&h=300&auto=format)